Oh no… are people leaving your site without buying?

Get used to it! In fact, an average of 99% of your first time visitors to your sales pages will leave without buying or even contacting you.

But don’t get upset. Get richer!

Use what’s called an exit pop. Now, I know pop-ups can be incredibly annoying. But they WORK. Almost all the people I know doing over $1 million each year online use exit pops in strategic ways to seriously boost their bottom lines. Here are four ways to make money from people leaving your website, using exit pops:

1. Get them on your list.

Because most people will not buy from you at first visit, it’s extremely important to have a way to follow up with them. After all, they’re already interested in what you have. That’s why they’re at your site! So these people are worth their weight in gold to you.

But how to follow up? Well, here’s where your ezine comes in. Your ezine list is your key to ongoing income and guaranteed future earnings.

One of the best places to get people on your list is actually as they’re leaving. It’s kind of like the “Columbo” strategy of your website. (What did he used to say on the way out the door? Something like, “By the way…” or “Oh, one more thing…”)

These exit pops often work BETTER than a pop-up that appears as soon as someone lands on your site. Why? You give the visitor a chance to get to know you first, before you ask them for their email. Let them take a look around, grow to trust you and your website.

One of my exit pops says, “Congratulations… You’ve Won a FREE Subscription!” It has an eye-catching graphic representing my ezine and gives a raving description of it as well. Also the opt-in form is right in the box, which you always want. Don’t make folks have to click around to sign up. If you’d like to see what mine looks like, go to EzineQueen.com. You’ll see it when you leave.

From what other marketers are sharing, the “congrats” exit pop is one of the all-time best performing exit pops for building your list.

2. Ask them WHY they’re leaving.

Why not find out the reason they’re leaving in the first place? For example, one of my exit pops says, “WAIT - Can I ask your advice? Please tell me the biggest reason you’re leaving without giving my ‘Boost Business With Your Own Ezine’ system a try. I’d really appreciate it, and your answer is completely anonymous. Thanks.”

I looked for the most popular answers and then made some adjustments to my sales page. For example, several people said, “I don’t have a website yet.” So I revised my sales copy to include the fact that you don’t need a website to get started publishing an ezine.

Knowing this kind of information will help you make a LOT more sales down the line!

There’s a great tool that makes doing these exit surveys super easy, and you can see a demo at their site: www.askmyezine.com

3. Offer a down-sell or alternative.

Yep, that’s right. Offer me something for less money. After all, I’m leaving anyway, with my wallet! Example: My “Boost Business With Your Own Ezine” system is a physical product, but for several months I tested a down-sell of a digital version at a lower price with less bonuses. I also configured the exit pop to appear only if the person had been on my sales page for at least 30 seconds, so I knew they were serious about the product and not just on my page to take a peek.

The tactic did pretty well, making me about an extra thousand bucks a month that otherwise I would not have gotten! That won’t make me rich, but it sure helps cover my take-out sushi habit. I’ll be testing some other down-sells like this one too. (Remember, it’s all about trying new things and seeing how they work for YOU. That’s what’s so fun about Internet marketing!)

4. Send them to someone else’s site.

Really! But not just anyone’s site. Send them to a site with products or services that are related to yours, AND that will give you commission on any referred sales! That’s called an affiliate program, and there are millions of companies doing it on the web. If you don’t know of any websites that are related to yours and have an affiliate program, search the two biggest directories: ClickBank and Commission Junction.

Just remember to check out any company before you start sending people there. You don’t want to taint your reputation by sending folks to a site with shoddy products or lousy service.

I’ve made several thousand dollars a month simply by referring my readers and web visitors to other websites. It’s just one of my tactics. But some internet marketers make all their revenues with affiliate programs - they don’t sell any of their own products! It really works.

Don’t Get Blocked!

It’s a fact that almost half of all Internet users now have some type of pop-up blocker. The good news is, whenever a new technology comes out, there’s one close behind it that will make it obsolete.

There are several scripts for making pop-up boxes that cannot be blocked. Of course, they have to keep evolving to keep up. Right now, my friend John Reese, who makes millions of dollars each year online from dozens of different websites, recommends this one.

Just remember to please use these tools ethically! Don’t drive people crazy with 10 different boxes appearing as they leave.

Choose one, use it strategically, and test, test, test. I guarantee if you try just ONE of these tactics above, you’ll see your income rise!

© 2005 Alexandria K. Brown

Online entrepreneur Alexandria K. Brown, “The E-zine Queen,” is creator of the award-winning ‘Boost Business With Your Own E-zine’ system. To learn more about this step-by-step program, and to sign up for her FREE how-to articles and FREE audio class, visit http://www.EzineQueen.com

Tags: ezine, Internet marketing, marketing, onlinesales, pop up, sales, strategic marketing, websiteezine, Internet marketing, marketing, onlinesales, pop up, sales, strategic marketing, website

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An opt-in list can be quite crucial to any site or internet based company. Even for a small venture such as a niche profit site an opt-in list can make a world of difference and also add some extra income for your pocket. Rarely would you see an e-commerce site, big or small, that is without an opt-in list.

An opt-in list allows for a company to market their wares and site via an e-mail. With an opt-in list, a site and a subscriber consents to sending and receiving a newsletter from your company. Through this, you can keep your subscribers abreast of what is currently available in your site as well as whatever is coming out.

And because there is mutual consent between the two parties, any mail sent to the list is not considered as spam mail. There is a great number of successfully read promotional materials such as catalogs, newsletters and such that are sent because the subscribers themselves have signed up for them, meaning, they do want to be sent those items.

Building a list is crucial, only a small percentage actually subscribes for an opt-in list. Many people find promotional mails annoying but of you provide a good newsletter or promotional material, you will see your list build up and grow. You can also achieve this by having good content on your site. If people like what they see and read on your site, then they surely would want more. Newsletters would be a way to attract them back to your site. A little teaser or appetizer if you will.

But other than marketing your wares and your services, an opt-in list can also be used to earn extra profit. Not all lists can be used though. It would be good to first build a successful list with a huge number of subscribers. The more subscribers you have, the more money you can get. Here are seven ways to make money using nothing more than your list.

1) Place advertisements. There are many corporations who will be willing to pay to put their banners and ads on a list with many subscribers. Selling or renting out lists is not a good idea so rather than doing that, many companies would just rather place ads with lists that have a huge subscriber base. Your newsletter could be placed with many ads and each one spells money.

2) Have affiliations with other companies that have at least a semblance or relation to what your site is about. Here other companies will provide links and brief descriptions of what they offer, products and services. With every click made on the link that directs or leads a subscriber from your list to their site, the company will pay you. This P4P or pay for performance.

3) Make deals with other companies by asking for a small percentage of sales done through your list. With every sale done by customers that have come from your list and have gone there because of your newsletter, the other company will pay you a small percentage of your sales. The more people who buys from them, the more earnings you get.

4) You may also get products from other sites on a consignment basis and sell them to your list via your newsletter. Place descriptions, articles and photos of the product in your newsletter. There will be those who will buy from you and when that happens, you can order the product from the other site and sell it to your buyer.

5) Sell e-books or a compilation of your articles on your list. Manuals and how-to articles are in great demand. Many people will be willing to shell out money to gain knowledge about a certain topic and subject. With your existing list trusting your expertise in that area, an e-book could be offered and sold or used as an incentive.

6) Create a network out of your list. Get people to invite more people to view your site and subscribe to your list. The larger your list is, the more people will be able to click on your links and affiliate links as well as make your advertisement rates higher.

7) Subscribers are willing to pay for information if they know that it can be trusted and relied upon. Use your list to get more and more people to subscribe to you as well as browse your site. Lastly, you can use your list to earn money by making them your partners. Your list will be the bloodline of your growth and increase.

Subscribe to Gerardas Norkus’ free Internet marketing newsletter at http://www.netmarketingstrategies.com and discover heaps of tips, tricks and secrets that will quickly boost your online sales and profits.

Tags: build, e mail, e zine, email, ezine, internet, list, marketing, newsletter, newsletters, opt inbuild, e mail, e zine, email, ezine, internet, list, marketing, newsletter, newsletters, opt in

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Creating an opt in list of subscribers is critical to online success. It isn’t that hard if you know a couple of these
tips but most important of all is to just to do it! The biggest reason for affiliates and others seeking web income is lack of ACTION!

OK, so you’re buring with desire to get started. Here’s what to do to start building your money-producing opt in list.

I have found that I build a list very fast with a quality report, e-course or newsletter.

So you say, “but I’m not a writer?”

You need to write what people are interested in.

Not “5 Ways To Murder Your Mother-In-Law”. OOP’s that
is not nice of me to think of that :o)

Or “How To Make Dandlelion Wine”. OK, maybe you are
interested in that…:o)

But you get the idea. Write what is a hot topic that
everyone is talking about or asking about. If it’s about
murder, go somewhere else :o)

Don’t know what they are looking for? Ask them. Ask
your friends or family what they would like to know
more about in your subject field. Or if it’s marketing
put up a survey or poll form on your website or send
emails to your contacts.

Browse hot forums and see what everyone is talking
about. The messages with the most ‘views’ or ‘posts’
are the hot topics.

See what are the top keywords or keyword phrases at
www.wordtracker.com This is an excellent place to visit
for optimizing your website, mini-site pages for the
search engines! Get the trial version and if its worth
a few bucks subscribe.

Here are a few report ideas:

1. Tips/Ways

This is the easiest to create as all you need are a
handful of themed tips with 3-7 sentence explanations.
Presto! You have a free report!

2. Tutorial (step by step)

This is probably the report most people want. Find a
hot topic and provide step by step tutorial on solving
a problem or do something and you will become very
popular…overnight!

3. Resources

This is the EASIEST of all free reports to write. Heck
my granddaughter, Kylie, could probably write one :o)

Might take some time doing research but it’s super
easy.

“10 Ways To Link You Website”
“8 Tools Every Webmaster Should Have In Their Toolbox”

You get the idea.

4. Interviews

This is another easy one because someone else does all the
writing for you!

Develop a list of ‘burning questions to ask the
‘expert’.

Send the expert your list with a good reason to answer
them. At least a nice bio with a link to their website
and the right to distribute the report in anyway they
want.

What is probably the most important step in creating
your free report? The HEADLINE! As with ads, unless
you capture the attention of the reader in the first
1-2 seconds you won’t have many subscribers.

Here are a few headlines:

“7 Quick Tips To Overnight Profits”

“7 Quick Tips”

“7 Quick Tips I Made $650 With”

Which one would you pick? The first? In my humble
opinion it would be the last. It has two eye catching
factors. 7 and $650. People will know its not a long
drawn-out report but 7 quickie type tips and everyone
would like to make $650 by knowing these tips.

Bottom line. Remember the old worn out by don’t every
forget the famous radio station, WIIFM or WHAT’S IN IT
FOR ME. Keep that in mind every time you write a
headline and you will see 100’s or even 1,000’s
subscribing to your free report.

Dan Farrell is the owner of Build An eBusiness On A Shoestring and is offering special bonuses for your subscription to his free mini-series, “Hands Off Passive Income”
Hands Off Passive Income

Tags: ezine, free courses in marke, free reports, Internet marketing, make money, newsletter, opt in listsezine, free courses in marke, free reports, Internet marketing, make money, newsletter, opt in lists

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